Chapter 569

Chapter 569: Smart Merchants

“Make way, make way! If you’re not eating, get out of the way, I want a taste!”

A young man in his twenties quickly pushed through the crowd and arrived in front of the stall.

As he stepped out, several others also followed, shouting as they went.

Undoubtedly, these tasters were naturally arranged by Luo Ji.

Marketing, to put it simply, was just like that.

Humans are creatures with a strong tendency to follow the crowd.

In modern times, these people are commonly known as ‘bandwagoners.’

When everyone around you is playing the same game, you’ll find it as if the whole world is playing it, seeing it wherever you go.

When people are overwhelmingly blacklisting someone, you’ll also find that person becomes a public enemy of the world, with everyone hating them.

And when everyone praises a literary work for its depth and calls it a masterpiece, even if you haven’t read it or don’t understand it, you’ll praise it as if you do.

For many things, once you realize a lot of people are doing them, you naturally follow suit.

It was the same now.

The first batch of people was arranged by Luo Ji, that was true, but those who subconsciously followed after them were not.

A line mysteriously formed in front of the stall.

Some people in the queue hadn’t even decided if they wanted to eat or not, but they followed along instinctively.

The young man at the front of the line didn’t care about all that.

He picked up a skewer, skewered a piece of popcorn chicken, dipped it in the nearby chili powder, and stuffed it into his mouth.

To ensure that sense of amazement for the first taste, they hadn’t tried it before.

Now, with this bite, the people behind him clearly heard a crisp sound.

That sound was truly deadly.

It frantically stimulated their appetites, making the customers waiting behind instinctively swallow their saliva.

At the same time, their hearts wavered violently.

The special texture—crispy on the outside and tender on the inside—amazed the young man who had never tasted such a flavor before.

“This… this is too delicious!”

Instinctively, he wanted to eat a second piece, but was quickly stopped by the young man at the stall.

“Sir, this is a free trial. Each person can only have one piece. If you want more, please buy it inside the shop.”

While they were speaking, a shop assistant who had been waiting nearby immediately stepped forward enthusiastically and led the young man into the shop.

As they walked, terms like ‘Deluxe Meal’ and ‘Family Bucket’ could vaguely be heard…

As one, two, and then three people tried the samples, everything that followed seemed to proceed as a matter of course.

This wave of tasting had prepared enough popcorn chicken for several hundred people.

One piece per person, yet in less than half a day, the popcorn chicken was completely finished by those queuing for a taste.

Tapping the already empty bottom of the pot, the young man frying the popcorn chicken looked innocently at the crowd still in line.

Amidst the wails of the crowd, he announced…

“The free trial portions are completely finished. If you want to taste our shop’s food, please buy it inside!”

By this time, the Kaifeng Fried Chicken outlet was already packed to capacity.

There was even a long line of customers waiting to order.

Undoubtedly, this sight was more persuasive than anything else.

Everyone is eating it and they’re fine. What are you afraid of?

In just one day, the reputation of their Emperor’s new shop, Kaifeng Fried Chicken, was completely established.

A few days later, Luo Ji struck while the iron was hot.

He opened a braised food shop next to Kaifeng Fried Chicken, selling braised duck necks using the recently brewed soy sauce.

This was clearly well-prepared.

There wasn’t much to say about this wave.

After the success of Kaifeng Fried Chicken, the public no longer had any doubts about the Emperor’s new shops.

Mainly, the food was just too delicious!

It was something people simply couldn’t refuse.

Food is the first necessity of the people. Who in this world would hate delicacies?

The owners of poultry farms who had gritted their teeth to maintain their businesses were overjoyed.

Finally, they had seen the light at the end of the tunnel.

They quickly approached the Emperor’s two new shops and reached a cooperative agreement to provide long-term supplies of poultry like chickens and ducks.

What was once a mess about to fall into their hands had suddenly begun to appreciate in value, turning into a cornucopia.

These bosses probably woke up laughing from their dreams.

Meanwhile, those who had disposed of their poultry at low prices were at the other extreme.

They looked like they were about to go crazy with rage.

This wave was truly a loss of blood!

If they hadn’t sold off their poultry at a bargain price, they would be making a fortune now.

Even if they didn’t reach a cooperation with the Emperor’s shops, it wouldn’t matter.

Because following this trend, the poultry market would inevitably recover.

Business would return sooner or later, and they might even sell better than before!

Devouring the deluxe version burger he had bought to take away, Shen Jun raised his eyebrows at his friend while eating.

Seeing his friend’s smugness, Lu Yang chuckled, “You’re quite clever.”

“Of course,” Shen Jun replied triumphantly.

“Poultry is an important food resource for Myriad World Civilization. How could His Majesty sit idly by while the industry is so stagnant?”

Hearing this, even Lu Yang had to admit his friend had a keen business sense.

“So while other owners were selling their poultry at low prices, you were desperately buying. Now you’ve reached a cooperation with His Majesty’s new shops and become the largest supplier. You’re going to make a fortune, aren’t you?”

“Indeed!”

Hearing this, Shen Jun became even more smug.

Lu Yang couldn’t help but jab at him.

“Don’t be too smug. Those owners whose farms you bought probably hate you to death now.”

Regarding this, Shen Jun expressed direct disdain.

“It was a willing transaction. It’s not like I forced them to sell. Those people were short-sighted and not smart enough. Who can they blame?”

After speaking, as if suddenly remembering something, Shen Jun asked his friend…

“By the way, Lu Yang, if I also make this fried chicken, do you think His Majesty will allow me to sell it?”

Hearing this, Lu Yang couldn’t help but glance at his friend.

Shen Jun’s ambition was quite large.

He had just reached a supply agreement for ingredients and was already thinking of opening a similar shop.

Taking a few sips of the fruit juice from Kaifeng Fried Chicken, Lu Yang said non-committally…

“Who knows?”

Shen Jun laughed a few times and didn’t ask further.

Regardless, their Emperor’s move to revive the poultry industry was truly impressive!